Once you have your site and are armed with SEO skills, it’s time to leverage social media to build your audience. In this course, we’ll teach you how to capture an audience, and show you how that looks on each platform. You’ll learn how to stick to your mission and develop effective, unique content. This course will break down the real truth: the early days of your platform will involve some sacrifice and a lot of trial and error, something ByBlacks co-founder Camille Dundas will speak to in detail. Tapping into what your audience craves is part of your journey, but you first have to know your audience and what they want. All social media platforms will be covered, including Reddit and Quora, two often-overlooked digital avenues.